RES-T

Watersports product

2016, Switzerland

For this project I was responsible for designing all the SoMe ad creatives, resorting to homemade GoPro footage that I’ve managed to tweak and improve, giving it a professional look. The product was also launched on Kickstarter for which I did designed the whole page, and also scripted, directed and edited the promotional videos needed for the platform. The overall tone of the communication is easy-going, friendly and energetic, relating to both young and older audiences through the use of easy humor.